Exact-match domains once ranked almost by themselves. Today the picture is more nuanced. Learn what a domain name does and does not do for SEO, and how to...
A good negotiation leaves both sides happy. Learn how to research the price, make an opening offer that gets a reply, handle counter-offers and know when to...
Fake escrow sites, paid appraisal tricks, phishing renewal notices and too-good-to-be-true offers. Learn the twelve red flags of domain scams and the simple...
Domain investing means buying names below their end-user value and selling them to the businesses that need them. Learn the basics, the maths and the mistakes...
Auctions can find the true market price of a domain in days. Learn how reserves, proxy bids and time extensions work, and the strategies that help both sides...
After a sale the domain has to move from the seller to the buyer. Learn the difference between a registrar push and an auth-code transfer, how long each takes...
A brandable domain is short, easy to say and spell, and sounds like a company. Use this checklist, these naming techniques and five quick tests to find yours.
The extension after the dot shapes how people remember, trust and type your address. Compare .com with country codes and the newer extensions before you decide.
Escrow removes the biggest risk in a domain deal: one side paying or transferring first and the other disappearing. Here is how it works, what it costs and how...
Selling a domain is part pricing, part presentation and part patience. Learn how to verify your name, price it well, write a listing that converts and get paid...